the lives of people who always move to move with high intensity and work ethic who increasingly want more, to get a perfect result. Make people continue to think of how to make a tool or a companion of his life so much easier with high technology but increasingly easy and light means it can carry anywhere. then the mobile application is an application that is a viable alternative. Made for smartphones and can be installed and operated on a smartphone or tablet in various platforms including the iOS, Android, Windows Phone and Blackberry. Mobile Apps as well as one of the media / rides a meeting place for customers with products / services, and space for marketers of products / services to indulge and satisfy the customers. Development of Information Technology has now developed very fast. Information technology has proven capable of integrating any detail information that were previously considered impossible to achieve, such as the speed of information, efficiency and effectiveness. These days a lot of information technology applied through Mobile Apps for selling products online where apps can be downloaded around the world through Google Play (Android) App Store (iOS), Blackberry World (Blackberry) and Windows Store (Windows Phone). In the era of smartphones today everyone always brings devicenya anywhere and rapid development of this technology has spawned Mobile Addict or smartphone addicts that there were more than 60 times a day they open smartphone. Therefore, Mobile Apps important for an online business that its features tailored to the needs of the business itself. So as to increase sales automatically. And consumers can easily access any products that need to be quickly, efficiently and of course safe.
Features Mobile Application and Web Application Desktop
The first thing to note is that mobile applications are not web applications. The difference is in the nature of the features and the number of features provided. The mobile application has a few new features. The mobile application will look very different than web applications. First, judging from the size of the screen on the smartphone definitely not the same as the size of the desktop screen. In a web application where the screen is larger, and have more room for menus, toolbars and widgets.
Smartphone users and web users have different intentions. Smartphone users want to use the application anywhere, getting maximum productivity with little effort, while web users will probably spend more time using web applications.
In these differences, features the most productive (or most frequently used) are highlighted on the smartphone. The mobile application provides all the features or feature part of it. Some parts of the features of the mobile application will be the hallmarks of the web application.
User interaction
How users interact with mobile applications and traditional Web applications are very different. With the ability to interact with the touch screen for the user based smartphone accelerometer and compass, a mobile application is built differently. An example is the application of car games (car games), where cars maneuvered by tilting the phone to the left or to the right. It is based on the accelerometer feature
Location Awareness
Mapping the location is something new to smartphones. Google Maps, Local Search, Foursquare, and many other mobile applications utilizing GPS is already embedded into smartphones.
push Notification
Many application users who want notifications of events or important information such as e-mails and messages. And the smartphone is the best platform for notifications, as close to the smartphone users most of the time.
In addition to notifications such as e-mail or message, any service can also be sent as notifications to users of smartphones. Another case for web application users, users must always log into a web application to complete workflows that involve him, it would be much more productive for the application to notify the user that he must take action to complete the workflow. In this way, the user is always productive, regardless of whether he is close to his laptop or desktop.
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